1. 01

    Find the underserved pockets

    We divide the city or region into drive-time areas and rank them by population-to-dental-office ratio, growth, income and competitor strength. The hot zones tell you and your broker where to look.

  2. 02

    Shortlist the sites

    Compare a few candidate addresses on the platform. Real-time competitor insights and the Patient Plotter show who is nearby and how far patients will actually drive.

  3. 03

    Verify before you sign

    A Location Analysis confirms every competitor by hand, adds lifestyle and psychographic data, and gives you a written PDF and a 30-minute call to go through it.

  4. 04

    Open with patients already nearby

    You sign with a written report behind you, a lender who has read it, and an area you already know is underserved.

Map of a metro area divided into numbered areas, with the strongest ones highlighted
Areas ranked41
Top ratio1 : 2,310

Why drive time, not postal codes

Patients choose a dentist by how long it takes to get there, not by the postal code they live in. A postal-code analysis treats a whole forward sortation area as one block, which can hide a dense, underserved neighbourhood next to a saturated one. Drive-time areas built from dissemination-area data follow the roads, rivers and highways that actually shape a catchment, so the ratio you see is the ratio you will compete in, and you do not pass on a good site or sign a bad one.

Why we verify competitors by hand

Business directories are full of closed offices, duplicate listings and labs or specialists mis-filed as general practices. Each one inflates the apparent competition and can talk you out of a good site, or hide the real pressure on a bad one. Smart Verification confirms every office inside your drive-time area before it counts, so you do not pass on a good site, or sign a bad one.

Book a call

Start with a free 30-minute call

Bring an address or a city. We will tell you what the data says, including when it says no.

  • We look at your address or city live on the platform
  • You hear what the data says, including when it says no
  • You leave knowing which report, if any, you need